Sunrise Automotive Training & Expo Schedule
We're excited to be releasing the final schedule of training events. For registration, please click the relevant links below.

For more information:
(602) 910-0081 Call/Text
Email Diana- Executive Director
For more information:
(602) 910-0081 Call/Text
Email Diana- Executive Director
We're excited to be releasing the final schedule of training events. For registration, please click the relevant links below.
Champion Sponsors
Cody Schumacher: (785) 608-6309
Jimmy Lea: (435) 669-4940
Libbie Miller
Touchdown Sponsors
Sara Fraser: (920)378-9338
Jeffrey Barker: (909) 520-5796
Keith DeFazio: (646) 243-3180
Home Run Sponsors
Dan Arndt: (480) 289-6304
Tarryn Thompson: (303) 515-2967
Jimmy Alauria: (602) 888-2005
Exhibitor Sponsors
Limitless Leadership LLC
Skilled2Hire
QUICK JUMP: Management Technical Training Marketing
A successful client journey is realized the moment your client returns to your shop for service. This, however, is not true if it has been less than five minutes after your client picked up their keys! We ask, how many vehicles are leaving your shop with problems? How many problems are you catching before they leave?
This course is for anyone that has ever suffered or wishes to prevent the consequences of a process failure that results in an unsatisfied customer… or worse.
None of us are perfect. This means we must have systems in place to manage imperfection.
Only then can we say to our clients, “we won't let you down.”
With case studies from both outside and within our industry, attendees will learn strategies to analyze cause and effect, how to manage quality in each phase of a visit using technology, and communication techniques to ensure your clients are properly prepared for the next visit.
What would you give to be the first person your customer calls when they need assistance with their vehicle? Automate your retention efforts by leveraging your different campaigns to gain the greatest return on investment (ROI). Stack your communication efforts to gain customer confidence and Top of Mind Awareness
In these times, going through the hiring process feels more like we are the ones preparing for the interview! We must be ready to present our own professional resume to rise above the competition. In essence, it’s not much different from advertising and recruiting our customers; they are just a different and much more targeted audience.
Many of the same avenues can be used, such as social media and our Google page. People value their time and have become less tolerant of a work environment that doesn’t meet their wants and needs. They are investing more time and consideration into their employment decisions, with so many available options.
Come learn how to make your perfect employees say yes to your job offers and be their final employment destination! time and consideration into their employment decisions, with so many options being available to them. Come learn how to make your perfect employees say yes to your job offers and be their final employment destination!
What is professionalism? And why does it matter? How can you be completely professional with your day-to-day actions? In this class, we’ll explore all these questions so that you can present a professional image in all that you do!
Your story matters to your prospective customers. They want a brand they can trust and connect with. Brand storytelling is no longer a nice-to-have, it’s a need-to-have for any business that wants to be authentic and stay relevant.
During this session, we will explore why brand storytelling is the future of marketing. We’ll dive into the psychology behind storytelling and why it is so effective in creating a connection, communicating your message, and making your brand that much more memorable. We will discuss why it’s important to identify and understand your target market and your perfect customer. We will discuss the impact that video has on SEO and social media and discuss some best practices to successfully expand the reach of your brand and boost your business’s visibility. We’ll look at how the top 10% of businesses worldwide leverage their brand story to differentiate themselves from their competition. And you’ll learn how spending one day in front of the camera can provide your brand with an entire year’s worth of authentic branding videos.
This session is intended to be a hands-on learning experience, so we will take the opportunity to practice the techniques discussed and work with some of the tools you need to record great storytelling videos in your business. You will work in groups to craft your brand story and have the opportunity to record a video of your own.
Know you need to do marketing, but not sure what or when to do it? Wish you had a plan, but feel overwhelmed just thinking about it? Do you currently feel like you're doing "spray and pray" marketing and you aren't sure if what you're doing is really working? Join Joe Flammer, Business Development Manager of Turnkey Marketing, as he peels back the curtain and reveals exactly how the Turnkey team has helped hundreds of repair shops catapult car count by creating and executing smart marketing plans. Learn how to plan your marketing, what needs to be on your plan, how to execute it so that nothing slips through the cracks, and how to measure results so you don't waste money. Get ready for an engaging session that will help get your phones ringing!
Being an executive in the modern auto repair shop requires a lot of skills in how to motivate and inspire employees to buy into a culture of solving problems both organizationally and on the vehicle problems we are paid to fix. This seminar teaches owners and managers the three types of employees they need to know to build a team that solves problems and keeps them solved.
Whether the economic changes have affected your shop or not, there are FIVE specific actions every shop owner and management team must do to ensure the shop stays profitable and can continue to expand in any economic climate. As small business owners we can't control the stock market, interest rates or consumer confidence. But this seminar will teach you the five actions you can take to ensure your shop is fortified and prepared to thrive in any economy.
Today’s SUVs, sedans and sports coupes are embracing all-wheel drive to improve vehicle handling and, in some cases, make better use of high torque/high horsepower powerplants. Don’t confuse all-wheel drive with four-wheel drive. Although some components are shared between the technologies, all-wheel drive utilizes advanced software and controls to precisely control torque vectoring and aid in the stability of the vehicle. Repairing these vehicles requires not only an understanding of the hardware, but also electronics and control strategies.
Topics in the course include:
Technicians may find themselves at a disadvantage when faced with new and ever-changing vehicle technology without the foundational knowledge of hybrid and electric vehicles. Some technicians are uncertain of the safety hazards that may exist during repair. This course explains the most current safety regulations, tools, and procedures of servicing hybrid vehicles.
Topics include:
General Motors introduced the first Stop-Start system on the 2014 Chevy Malibu as standard equipment and now have over 21 models using Stop-Start technologies. Implementing automated stop-start technology in today’s vehicle’s is a cost-effective way to improve fuel economy and reduce emissions. A Stop-Start system operates by shutting off the engine when the vehicle comes to a complete standstill, and automatically restarts the engine when the driver releases the brake pedal. This operating strategy is often utilized in full hybrid-electric vehicles that have powerful electric systems but is also becoming more popular in non-hybrid vehicles that use traditional starter/battery configurations.
Topics include:
Advanced driver assist systems (ADAS) faults come in a variety of forms. Component failure, networking problems and calibration failures are at the top of the list. This class will explore ADAS best practices, and the analytic process used to solve these problems efficiently. Learn how these systems can be effectively serviced and repaired using an understanding of the technology, strong foundational skillsets, and current service information.
Topics include:
NOTE: This in-demand class sold out with 230+ in attendance at the last presentation.
Diagnosing the TOUGH Ones: Ghost Misfires, VVT Issues, P0420 Cat Codes, Lean Codes, Hard Misfires…
Learn to Leverage Scanner Data and Lab Scope Waveform Analysis Techniques to Identify and Correct Deposit Related Drivability Conditions.
Learn Mechanical, VVT and Rationality Diagnostic Techniques Using Your Lab Scope.
This class looks at how fuel and oil depositing play a MAJOR role in getting the diagnosis RIGHT THE FIRST TIME on these modern close tolerance, fast-fuel control GDI vehicles.
This is an eye-opening class for techs, advisors, and shop owners alike, and covers critical diagnostic methodology and knowledge that the OEMs are NOT teaching today... Learn how adding this strategy to your diagnostics saves time, un-necessary parts replacement and LESS A MUST-SEE CLASS in these times!
Note: This is NOT a Hybrid/EV class!
In this class, we will discuss Pulse Width Modulation (PWM) theory and specifically how it applies to various automotive systems. The class will flow theory to scanner and scope analysis during diagnosis of several recent case studies.
Who should attend?
Anyone seeking a deeper understanding of the concepts of PWM motor control, AC current flow and motor controls from DC drivers. Also, those who seek to understand their scanner and scope data in these systems beyond just viewing the analog signals.
AC current is in play in multiple modern automotive sub-systems and of course is the main motivator behind hybrid and EV platforms. See how AC is managed in a DC digital world and how it affects your diagnostics.
Note: Full 8-hour DAY CLASS!
There is no doubt that data communications and network issues are amongst the most difficult, time consuming and costly diagnostics that we encounter. Factory scan tools offer expanded testing techniques that are manufacturer specific, but even those dedicated software platforms are not enough to accurately diagnose these problems in many cases.
Network problems fall into several categories: Codes and multiple communication DTCs, module errors, vehicle wiring and component faults, intermittent ugliness and more. This class is designed to provide the attendee with unique diagnostic strategy and new approaches toward network and communication issues. In this class, we share the road maps that we have learned and developed over many years of study and application.
Topics will include:
Network Theory, Configuration and Components
Construction and Theory of Operation of the Various Sections of CAN we Analyze in the Physical Layer
Learn the Physical Rules that Makes any Network Function, Waveform Interpretation and Analysis:
Vehicle communications networks are simply radios, broadcasting and receiving via a balanced antenna (The twisted pair bus lines). Learn how viewing and testing communications faults by segregating the circuit into transceiver and antenna can help demystify the technology and help you target your next step accurately.
Blend the theory parts (Predictable and provable by Physical Laws) with actual waveform analysis and connect the dots in your approach and on-car strategy for network diagnostics. Terminated bus lines and the CAN node’s operation are covered and how this directly relates to useful interpretation of your scope waveform analysis. Knowledge is power.